The LEGO Group has announced that it will celebrate 100 years of Disney by inviting families to share the wonder of storytelling, imagination, and creative play that LEGO Disney has inspired over the last 24 years. As Disney marks its 100th anniversary in 2023, the LEGO Group will join the celebrations by using the ultimate creative medium of the LEGO brick to honor fan-favorite Disney moments and capture the magic of exciting new Disney stories.
“Since we launched our first LEGO DUPLO Winnie the Pooh range in 1999, LEGO Disney has inspired joyful play for Disney and LEGO fans of all ages,” said Casper Rafn Voigt, Head of Product for LEGO Disney at the LEGO Group. “From voyages across high seas and valiant quests, to the mesmerizing magic of Disney Princess castles, LEGO Disney has enchanted families around the world by bringing fantasy to life and inspiring new adventures using the LEGO brick.”
Voigt continued, “We’re honored to be collaborating with Disney to celebrate this momentous occasion as we continue to create magic and unforgettable storytelling experiences together.”
In addition to honoring beloved Disney moments, the LEGO Group and Disney will bring friends and families together to dream, build, and create with magical new LEGO Disney products and play experiences unveiled throughout 2023. These new offerings will be part of the Disney 100 Years of Wonder celebration, which honors the storytellers, fans, and families who together spark the wonder and magic of Disney.
In conclusion, we are expecting a lot of new LEGO Disney sets to be released this year, starting from the 4 BrickHeadz that have already been revealed some days ago.